Formi Book a short meeting

One team runs all of your social media

It takes about two hours of your time a month: you approve the concepts and content and join the monthly meeting. We handle planning, shoots, publishing, advertising and influencers.

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Planning

  • Goals, target audience and messages
  • Content and publishing plan
  • Roadmap for seasons and launches

Content production

  • Short videos, photos and Stories
  • Shoot days at your premises or on location
  • Concepts, editing and subtitles

Channels

  • TikTok, Instagram, Facebook, YouTube and LinkedIn
  • Publishing and daily channel management
  • Monitoring comments and messages

Paid advertising

  • Meta and TikTok, ad account management
  • Ad versions of the best content
  • Budget monitoring and optimisation

Influencers

  • Through our sister company Vaiku
  • Over 1,200 Finnish content creators
  • The same message on their own channels

Working together

  • A named account manager
  • A WhatsApp group where we answer 24/7
  • Monthly meeting and report

How Formi works

Four steps that repeat every month in the same order.

01

Setting the direction

We start with the goals, the target audience and the role social media plays in growth. Based on that, we build the content and publishing plan plus a roadmap for the coming months and key seasons, such as Christmas.

02

Content and channel management

We take responsibility for your entire social media presence: short videos, photo posts, Stories content, lives, concepts, shoots, editing and publishing. We also take care of the daily management of the accounts on the agreed channels.

03

Testing and optimisation

We systematically test different content concepts, topics and formats. We track what reaches the right audience and gets it to act, and develop the work based on data month by month.

04

Paid distribution

The best-performing content can be taken into paid advertising, so its reach and results don't depend on organic visibility alone.

Let's book 30 minutes

We go through your social media and tell you straight what we'd do differently. The meeting is held on Google Meet.

Book a short meeting