Finland's largest fashion TikTok account. All the videos on the account are produced by Formi.
Industry
Fashion and e-commerce
Period
Since 2025, ongoing
9.8M+ViewsBlack Friday, first 30 days
8xRoASCampaign impact
176 000FollowersTikTok
9.87MOrganic viewsRecord month, 47 videos
Where did we start?
Sneak.fi sells sneakers and streetwear online. The most important commercial period is Black Friday, when competition for attention is fiercest and ad prices are at their highest.
What did we do?
Continuous short-video production for TikTok and Instagram. All the videos on the account are produced by Formi.
A Black Friday campaign that built urgency and demand before the discounts.
The best-performing videos were taken into paid advertising.
What came of it?
9.8 million views and 8x RoAS in the first 30 days of the campaign. In the best month, 47 videos gathered 9.87 million organic views. The account has 176,000 followers and is Finland's largest fashion TikTok account.
You've been by far our best partner in short-form. The team understands our brand and our audience, and every video delivers. Fast work, clear communication and content that looks and feels like us.
